Website AnalysisLet's have a look 'under the hood' of your site
Before we optimize or market a website, we analyze various aspects that affect search engine friendliness and online marketability. We look at the code that makes your site run, the tidiness of the code, how the pages are linked to each other, how the keywords are used, how the meta tags are written, and a number of other things just to see how your site is put together and how well it performs in the major search engines.
Before we can take any steps to improve it, we need to know what's going on behind the scenes of your site. We put your site through some tests, such as how long it takes to load, keyword density analysis, and how the site looks from a search engine spider's "eyes". Our proprietary SEO tools help us to determine how your site looks to a search engine. From there, we can generate a detailed list of recommendations for what your site needs to do to perform better in the search engines.
What to expect from this website analysis report
The website analysis report is the first step to optimizing and marketing your site online. From this report, you can learn how your site compares to your online competitors' sites, why they are outranking you in the search engines, and what you can do to improve.
The report will give a breakdown of your site, statistics from the tests we run, as well as a list of changes and recommendations for you to consider. From the report, you can either make the suggested changes yourself (or with your in-house website manager) or we can implement the changes for you. The report is essentially our consultation for how to optimize and market your site more effectively.
The size of the report will depend on the condition of your site and the number of changes/recommendations we make. Some sites are fairly well optimized and only need to make minor changes, such as more effective meta tags. Others require a bit more help, whether it be rewriting code, optimizing the copy, or changing the link structure between pages, etc.
We also research some of the main keywords and key term phrases to determine how your site ranks in the search engines compared to some of the sites that also rank for those terms. In addition, we try to identify any helpful niche terms to target and we indicate how to work those into your site as efficiently as possible.
If you have ever wondered why your site doesn't rank well in the search engines, our analysis report will help you determine why. Our website analysis report is a low cost way to get expert advice on your site and get specific instructions on how to help make it perform better in the search engines.
So enough reading about it. . .contact us and let's get started!